Some Questions I get asked
It’s not uncommon to get information overload and "shiny object syndrome" in this internet information world we live in.
I often find myself sidetracked into another deal that looks promising.
I am sure you have some questions, and I will try and answer some of them now.
1. Has this ship sailed, and have we missed the boat?
2. Is Affiliate Marketing still Profitable?
I questioned that back in 2014 when I had my first taste of internet marketing, I remember someone leaving a post on Facebook saying, "you missed the Facebook ship that sailed." Not even six months later, we made a $100K profit in one month from Facebook Traffic!
This landscape changes and changes often. There was a time when there was a killer AdWords arbitrage that matured. We used to run dating offers and before and after images on Facebook, and that matured. In recent years, Pinterest, Snap, Tik Tok, and Instagram have become players for quality traffic.
Things changed when the iPhone came out, and eventually, the carrier services followed with better connectivity.
Take a look at this graph on digital spend vs. mobile ad spend and the projections.
NOT TOO LATE AT ALL
You are in the middle of the coming tidal wave. If anything, you are early to the party!
Sure, you are not the first, but you can learn from the pioneers and focus on being better and more successful. If you have a positive attitude and a desire to succeed, and you will get there.
I am sure you have heard this before: "The best time to buy a stock like Amazon or Apple was twelve years ago." The second-best time is right now.”
Was amazon the first website? Google came to life eight years after Yahoo. Remember Myspace? Facebook came along and crushed them.In three years, they will be another round of affiliate marketers that will come into the pool and say, “man, I wish I had started in 2021.”
1. I am a non-techie person. I do not have coding experience; is it possible to be successful in Affiliate Marketing??
I am personally not a coder. I know a little WordPress, and when I say a little I mean the basics, but you don’t need to be technical to in order to succeed.
It’s more about being resourceful and surrounding yourself with people who can do the stuff you don’t know how to.
There are sites like Upwork and Fivver that can help you find people who can do the things you lack in experience and skill.
Don't get me wrong, knowing some of the technical stuff will speed up your learning curve, and necessary skills are easy to learn these days.
I have seen coders come into my world that knew how to code and build sites and couldn't get the affiliate marketing part.
Those are not essential skills in Affiliate Marketing.
Creativity, understanding the bigger picture, being able to Copywrite, and optimizing data are more important than coding.
And the good news, all the skills you need are teachable, and you can learn all of it! Some basic programming will be helpful here like PHP and CSS, but don't let that scare you. Getting an error on one of your pages and having to wait until your programmer comes online to fix it can be frustrating.
I like W3 Schools for Coding.
Usually I can figure out what I need there and YouTube often has answers when needed.
2. How much do I need to get started?
When I first started, I was - $89K in credit card debt and sold my entire retirement savings to buy courses in real estate, network marketing, Affiliate Marketing, and all kinds of software that I thought could help me get to the next level. (We mentioned shiny object syndrome in the introduction section)! Every month I would barely get everything paid and would sit in front of my quick books screen and take a big sigh of relief that I made it through another month.
I didn't have money to invest in Affiliate Marketing, but I didn't let that stop me. I hustled and worked a ton of hours but managed to have a small budget to start a hot campaign. One of my mentors showed me. My excuses didn't stop me. I knew I needed to get something else going to get out of this insane amount of debt.
Being upfront with you:
I would recommend a budget in the range of $500 to $1k a month.
You will likely need to have a fast server, a spy tool, and possibly a tracking tool. Later I will need to go into tracking.
The good news these days is that Facebook, Google, Pinterest, etc. have advanced tracking, and you will not need any third-party tools.
The more you can invest, the better and likely, the quicker the results.
With money, you can buy data and get answers quicker on what is working and what is not.
If you don't have enough money to get started, check out my YouTube channel, I put money-making videos out all the time.
Consider a second job, freelance, borrow. If you want it bad enough, "Do whatever it takes!”
"Where there is a will, there is a way."
I have seen people give up after they lose $500!! These are the same people who spend $10k a year on college and still don't have a career lined up. Affiliate Marketing is low risk compared to that and trust me; I lost $125K in a failed party bus business, real-life brick and mortar businesses are a lot riskier than this.
1. What kind of Money Can An Affiliate Marketer Make?
I am a business owner and have been for close to twenty years, and if you ask me how much I can make, I will tell you as much as you want.
Once you figure out the formula of business or Affiliate Marketing, we like to call it "cracking the code," then the sky is the limit.
The most profit I ever made in one day was over $10K. But I know some affiliates are making $100K or more a day, but that is not common. That person or company is in a boom period on a hot campaign and scaling. I would compare $100K a day affiliate to the Telsa of the real world.
Many factors go into an affiliate's income, but realistically $10-30K a month full-time with some experience would be a good number for your goal.You may have heard the term "Super Affiliate." I think that title goes to people profiting more than $1 million in a year. I have come close but haven't hit that yet, but I plan to soon.
1. How Long Will It Take to Be Successful?
There are too many factors to answer this exactly. I have seen students come in with the tools we give them, and they become successful in a couple of months, others it takes longer.
Here are some key factors to consider when looking at success rates.
What kind of capital do you have to invest in campaigns? As I mentioned above, the more money you have to invest, the better. More investment means buying data quicker; it means better tools, trackers, spy tools, etc. It can also mean you can attend more events and masterminds and get specialized knowledge faster. (I will talk more about this later).
What are you bringing to the table skill-wise? I have a background in promoting, which was helpful in my journey. One of my media buyers knew some coding, WordPress, and Photoshop. That same guy grew up in Bulgaria and wasn't great at English, making copywriting difficult. I would proof his work, and the ideas were there, but the words were incorrect.
Do you have help or the ability to get help? Hiring people to do the stuff you don't know how to do well will speed up the process. Meeting people in forums or local meetups can also help.
What is your work ethic, and how devoted are you to this? Everyone is busy these days. I think I am busier than ever personally, but somehow; I own seven companies and have a team of 4 full-time media workers. I work into the wee hours of the morning usually because that is when I can write stuff like this guide and do "deep work" when my phone is on silent. It boils down to what you are willing to give up to make it happen; lose the video games or the drinking nights.
I have made a lot of sacrifices, and that is paying dividends today!
Don't forget your health. Through all this, I still maintain my physique, cardio when I wake up for 50 minutes, gym 4-6 days a week for 1.5 hours plus.
Sleeping is critical, as well. I strive for 8 hours a night, 7 hours I can live with but 6 hours I am tired all day. Not sleeping well and not working out, at least for me, would be defeating the purpose of all this. Who wants to look and feel crappy? Not me, no thanks! My father used to say, "If you don't have your health, nothing else really matters," so keep this in mind with your hustle and work schedule.
I love the analogy of a Jet Airliner taking off. You need to give it full throttle and burn up those engines to get it off the ground. Just like any business, in the beginning, the early stages will be a "bitch," and then once you are up and running, it takes a lot less fuel and energy to smooth sail in the sky at 30,000 feet.
6. SO HOW BAD DO YOU REALLY WANT THIS?
Have you ever been to your local gym or fitness center the week or month after New Year’s Day? The salespeople at Las Vegas Athletic Club are breaking records with sign-ups in January. The gym is so freaking crowded, sometimes I can't get a spot in the parking lot until February rolls around and things go back to the way they are the other eleven months of the year. What happens is everyone makes the ole "New Year's Resolution" to lose weight, and that first month of the year they are "gung ho" and then life gets in the way – those workouts are hard, my body is so sore, blah blah blah. I have heard it all over and over again.
This ultimate guide is for the 1-3% of you who work like me year-round and do not have excuses. Nothing changes with my workout routine on January 1st. I usually set a few realistic business goals like learning some skills, better investing, etc. but realistic and achievable over an entire year.
If this is you the 1-3%, then let's move on.
7. What about borrowing money and credit cards?
Spending money you don't have can be risky, but one campaign brought me back from $89,000 in debt.
I was walloped business-wise in the 2008-2010 recession and found myself living far beyond my means. I had a hefty mortgage and yacht in Chicago, a 46 ft. Sea Ray that had many expensive issues; long story. Things were looking bleak for my finances. Had I not hit that first big campaign, who knows when I would have come out of the black hole of debt.
So here is the best advice I can give. If you are running a profitable campaign or close to break-even, buying more data on a credit card might get you to the promised land.
If you are spending foolishly and don't know what you are doing, the conversions are not firing in, then going into debt on a credit card is not the answer. Use money you have earned in order to "test" your side- hustle. You will likely be more cautious with those funds than just tossing down a credit card.
8. What Skills Do You Need to Be a Successful Affiliate?
Here are some good ones I have found to be useful for decision-making and problem-solving.
- People Skills
- Data Analysis
- Money Management
When you say Affiliate Marketing, some people immediately have a stigma attached to it, sort of like network marketing.
We have all seen those "Diet Pills" and "Garcinia” ads that promise incredible, life-changing benefits.
There was a time when the early internet was running rampant with this kind of stuff, but these days most of the reputable traffic sources like Facebook, Google, etc., have very tight rules against the "shady" stuff.
It's still around on less popular traffic networks, but that doesn't mean you have to run it. Sure, there are shady people in this business and every business for that matter.
My stance on this is that I believe in Karma, and what goes around comes around. There are plenty of ways to make money in this business ethically, and that's the side I like to stay on.